Rootstock Berry Club
Exceptional Berry Deliveries | Tastings and Events | Discovery and Learning
Currently in Redwood City, San Carlos and surrounding neighborhoods.
Rootstock Berry Club is a farm-to-you fresh food club
The Club connects you to exceptional farms and berry varietals, organically grown, picked at their peak and delivered straight from farms in the renowned Watsonville region. The Club also provides access to a program of tastings and community events, and ways to learn more about the origins and qualities of the food we eat.
Membership runs from May through July.
Why join?
Taste berries bursting with flavor, nutrients and antioxidants—supporting heart health, gut health, blood sugar balance, and more
Discover freshness—we harvest and deliver straight to you for peak flavor, maximum freshness, and longer shelf life
Explore exceptional varietals you won’t find in stores—like Albion, Chandler, and Sweet Ann strawberries
Join a community that values fresh, locally grown food and seasonal eating—enjoy tastings, farm experiences, and community events
Get inspired with field stories, recipes, and insights and recommendations
Support local, organic farms committed to ecological and sustainable growing practices
Fresh, Organic Berries, Delivered Weekly
Choose from a rotating selection of exceptional organic strawberries—like Monterey, Albion, Sweet Ann, and Chandler—plus varieties of blueberries, blackberries, and raspberries as they come into season. We will also have occasional specials available —which could include additional berry varietals and/or complementary local produce and products. Each week, you’ll get to pick what goes into your delivery.
Let us know which berries you want by Monday — pickup at our community hub on Thursday – or get them home delivered on Friday.
Tastings and Community Events
Each month kicks off with a live tasting event in the Redwood City area where you’ll sample the full lineup of berries featured that month, explore unique varietals, and learn about the farms and growers behind them. You’ll receive tasting note cards and materials to guide the experience, including a kid-friendly version to make it fun for the whole family.
You are also invited to our signature seasonal events where you will connect with a community that shares your love of fresh, local, healthy food, and the desire to improve our food system and support local farms.
Discovery & Learning
As a Berry Club member, you’ll discover local farms, farm-to-table restaurants, markets, makers, and community builders. We’ll share seasonal inspiration through recipes, farmer stories, expert insights, and thoughtful reads. Rootstock is a way to learn more about our food system—and to feel more connected to what’s fresh, local, and worth discovering.
Currently in Redwood City, San Carlos and surrounding neighborhoods.
Our first organic grower partners…
Practicing organic farming since 2012
Recipient of Organic Trade Association’s Leadership Award
ALBA graduate and advocate for Latino grower community
Integrated conservation easement and land stewardship
Certified organic by CCOF and USDA
Family farmers with 30+ years of experience, beginning in Michoacán, Mexico, based in Watsonville since 2001
Grown through dedication to local practices and a passion for farming
Strong, loyal farmers market following
Board member at AIM
Certified organic by CCOF and USDA
Invested in latest agronomic science and innovative growing methods
Prioritizes phytonutrient density for health and flavor
Uses organic container systems that recycle water, nutrients, and media
Minimizes pesticide use through resource-efficient practices
Certified organic by USDA
Paying Farmers Fairly
We pay farmers 66 cents on the dollar for their produce, compared to the industry average of just 16 cents.
We allow farmers to focus on what they do best: growing healthy food in harmony with the land and their communities. Rootstock does the rest.
Rootstock Berry Club:
Membership Details and Pricing
Step 1: Join the community…
Community Membership
$60
One time payment for the 3-month summer season
Membership includes:
Access to the Rootstock store for berry deliveries
Free admission to monthly berry tastings and community events
First access to signature seasonal events (event fees may apply)
Discovery, learning, and inspiration about berries, growing, and the Watsonville region and beyond
Step 2: Start buying berries…
Customizable Orders & Weekly Deliveries
$30 minimum order size
Order your favorite berries from our selections throughout the season. Explore exceptional varietals you won’t find in stores—like Albion, Chandler, and Sweet Ann strawberries.
Order by Monday, delivered on Thursday to our community pick-up point or Friday for home delivery (additional $5 discounted fee).
Step 3: Enjoy a season of farm fresh berries, events, and community!
Currently in Redwood City, San Carlos and surrounding neighborhoods.