Rootstock Berry Club

Exceptional Berry Deliveries | Tastings and Events | Discovery and Learning

Currently delivering in Redwood City, San Carlos and surrounding neighborhoods.

Rootstock Berry Club is a farm-to-you fresh food club

The Club connects you to exceptional farms and berry varietals, organically grown, picked at their peak and delivered straight from farms in the renowned Watsonville region. The Club also provides access to a program of tastings and community events, and ways to learn more about the origins and qualities of the food we eat.

Membership runs from May through July.

Why join?

  • Taste berries bursting with flavor, nutrients and antioxidants—supporting heart health, gut health, blood sugar balance, and more

  • Discover freshness—we harvest and deliver straight to you for peak flavor, maximum freshness, and longer shelf life

  • Explore exceptional varietals you won’t find in stores—like Albion, Chandler, and Sweet Ann strawberries

  • Join a community that values fresh, locally grown food and seasonal eating—enjoy tastings, farm experiences, and community events

  • Get inspired with field stories, recipes, and insights and recommendations

  • Support local, organic farms committed to ecological and sustainable growing practices


Fresh, Organic Berries, Delivered Weekly

Choose from a rotating selection of exceptional organic strawberries—like Monterey, Albion, Sweet Ann, and Chandler—plus varieties of blueberries, blackberries, and raspberries as they come into season. We will also have occasional specials available —which could include additional berry varietals and/or complementary local produce and products. Each week, you’ll get to pick what goes into your delivery.

Let us know which berries you want by Monday — pickup at our community hub on Thursday – or get them home delivered on Friday. 


Tastings and Community Events

Each month kicks off with a live tasting event in the Redwood City area where you’ll sample the full lineup of berries featured that month, explore unique varietals, and learn about the farms and growers behind them. You’ll receive tasting note cards and materials to guide the experience, including a kid-friendly version to make it fun for the whole family.


You are also invited to our signature seasonal events where you will connect with a community that shares your love of fresh, local, healthy food, and the desire to improve our food system and support local farms.


Discovery & Learning

As a Berry Club member, you’ll discover local farms, farm-to-table restaurants, markets, makers, and community builders. We’ll share seasonal inspiration through recipes, farmer stories, expert insights, and thoughtful reads. Rootstock is a way to learn more about our food system—and to feel more connected to what’s fresh, local, and worth discovering.

Currently in Redwood City, San Carlos and surrounding neighborhoods.

Our first organic grower partners…

JSM Organics

  • Practicing organic farming since 2012  

  • Recipient of Organic Trade Association’s Leadership Award  

  • ALBA graduate and advocate for Latino grower community  

  • Integrated conservation easement and land stewardship  

  • Certified organic by CCOF and USDA

Rodriguez Bros. Ranch

  • Family farmers with 30+ years of experience, beginning in Michoacán, Mexico, based in Watsonville since 2001  

  • Grown through dedication to local practices and a passion for farming  

  • Strong, loyal farmers market following  

  • Board member at AIM  

  • Certified organic by CCOF and USDA

Coastal Moon

  • Invested in latest agronomic science and innovative growing methods  

  • Prioritizes phytonutrient density for health and flavor  

  • Uses organic container systems that recycle water, nutrients, and media  

  • Minimizes pesticide use through resource-efficient practices  

  • Certified organic by USDA 

Paying Farmers Fairly

We pay farmers 66 cents on the dollar for their produce, compared to the industry average of just 16 cents.

We allow farmers to focus on what they do best: growing healthy food in harmony with the land and their communities. Rootstock does the rest.

Rootstock Berry Club:
Membership Details and Pricing

Step 1: Join the community…

Community Membership 

$60

One time payment for the 3-month summer season

Membership includes:

  • Access to the Rootstock store for berry deliveries

  • Free admission to monthly berry tastings and community events

  • First access to signature seasonal events (event fees may apply)

  • Discovery, learning, and inspiration about berries, growing, and the Watsonville region and beyond

Step 2: Start buying berries…

Customizable Orders & Weekly Deliveries

$30 minimum order size

Order your favorite berries from our selections throughout the season. Explore exceptional varietals you won’t find in stores—like Albion, Chandler, and Sweet Ann strawberries.

Order by Monday, delivered on Thursday to our community pick-up point or Friday for home delivery (additional $5 discounted fee).

Step 3: Enjoy a season of farm fresh berries, events, and community!

Currently in Redwood City, San Carlos and surrounding neighborhoods.